Culture is not what we say it’s how we get things done in Beko. It is the environment that we create for each other.
For over six decades, we have shown what can be achieved when we inspire each other to do amazing things.
Through creativity and passion, we have changed the game to grow from humble origins to global success story.
Beko has always been a family, where people are authentic, care for each other, and strive to do the right thing. Now, we are the leading force in our market that is accelerating the transition to sustainable living.
For our employees, Beko is the best place to make an extraordinary difference for communities and the world.
We want to achieve an impact on a truly global scale, democratising access to sustainable lifestyles worldwide - not just through our actions but by inspiring others. We are deeply ambitious for our global growth as a business, making our products more accessible and our purpose reflects this: there are no 'no go' areas for Beko.
This is where our heart is. It is where we focus as a business as we serve the digital home. But 'home' it also speaks to something even more ambitious. For us, our planet is home. Our communities are home. By striving to achieve our Purpose, we create a positive impact on all of these.
Lead by example on actions that protect the climate.
Feel responsible to make decisions in the best interests of the planet.
Lead by example on actions that protect the climate.
Show care for the wellbeing of others.
Harness the strength of our diversity to deliver better results.
Value people's contribution over who or how senior they are.
Make good decisions by listening to different perspectives.
Role model ethical behavior within our communities.
Inspire others to achieve the exceptional.
Bring an innovation mindset that challenges to "business as usual".
Do things better tomorrow than today, everyday.
Help us move fast by making work simple and communicating effectively.
Make colleagues successful by offering support selflessly.
Seize opportunities to learn, and help others do the same.
Work effectively with others across teams and hierarchy.
Speak-up to help Beko succeed for our customers and consumers.
We act in line with our purpose and values, lead with integrity, and create an inclusive environment where everyone feels respected, trusted, and able to be themselves.
We simplify complexity, set clear priorities, and encourage a winning mindset by learning from challenges, sharing ownership, and recognizing contributions.
We anticipate change, think beyond the obvious, and encourage experimentation to build ownership, innovation, and future-ready solutions.
We enable others to take initiative, collaborate across teams and backgrounds, and build strong partnerships that unlock shared success.
We take ownership of learning and development, seek feedback and opportunities to grow, and support others by recognizing strengths and potential.
These moments bring people together, shaping a shared sense of belonging and connection that makes Beko workplace feel like home.
Team based gatherings designed to strengthen collaboration and informal communication across departments through shared activities and in person interactions.
Blue Day celebrates our shared identity and sense of belonging across Beko. Through creative participation and social storytelling, it brings our global community together in a simple yet powerful way.
A series of experiences designed to support mental, emotional, and physical wellbeing in the workplace. From breathing sessions and mindfulness practices to expert talks and movement activities, BeOK Days create space to pause, recharge, and reconnect with ourselves.
Be Nature Day brings sustainability to life across Beko by encouraging employees to take small, visible actions that support environmental awareness. Through shared participation and storytelling, it reinforces our belief that collective impact starts with individual choices.
The Koç Sports Festival brings together athletes from across the companies of our parent company, Koç Holding. As Beko, we proudly participate with colleagues from around the world, competing in more than 20 different sports. The festival concludes with a unique awards ceremony that celebrates the achievements of all participating athletes and recognizes the winners alongside the wider Koç Holding community.
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